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Concept Cards
Download Below
Concept Cards for
Buyer Centered Selling
1. The Footprints of Change: Challenge of Buyer-Centered Selling
2. Get Connected: Adapt to the Customer's Buying Process
3. Jewels From the Junkyard: Resuscitating Stalled Opportunities
4. Scared Straight: Selling to the Risk-Averse Buyer
Download Concept Cards
Concept Cards for
The Seller's Challenge
1. Frenemies: Partnering With Procurement
2. Review of Key Concepts
3. Road Blocks, Potholes & Speed Bumps
4. Stakeholder Mapping: "Who Buys?" "Who Cares?" "What Matters?"
5. Better Eat Your Wheaties: Selling Against the Status Quo
6. Surviving & Winning Beauty Contests
Download Concept Cards
Concept Cards for Buyer Centered Selling Downloads
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Concept Cards for The Seller's Challenge Downloads
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