Selling to Hospitals: The Effect of Price Discounts on Gross Margin

Is your sales organization throwing money down the drain with each deal that they are selling to hospitals? Be honest with yourself. It happens every day. You think you have the deal won and then someone says, ” all we need now is to get the PO through Strategic Procurement.” You venture to Strategic Procurement […]

10 Sales Words & Phrases to Stop Using in 2015!

Every year Lake Superior State University (LSSU) releases a list of words that they would like to have banished from everyday usage. This year LSSU published the 40th annual list. Unfortunately, this year that list didn’t include some of the horribly over-used and misused words in sales. Here is our list of sales words and […]

MedTech Sales Strategy: The Top 10 Competitive Tactics Used Against You!

Every deal has competition. In some, it is the pressure to “do nothing” and maintain the current status quo. On other occasions, it’s to use internal resources instead of investing in external solutions. In many situations it is a direct alternative to your product, service or solution. Competition is about winning and winning requires a […]

What Sales Reps Can Learn From Peter Drucker

“Peter F. Drucker was a writer, professor, management consultant and self-described “social ecologist,” who explored the way human beings organize themselves and interact much the way an ecologist would observe and analyze the biological world. His 39 books, along with his countless scholarly and popular articles, predicted many of the major developments of the late […]

Are You Ready For A New Sales Quota & The Annual Sales Meeting?

It’s January and for most organizations it’s the beginning of a new fiscal year. This usually means: A new sales quota An annual sales meeting and an awards dinner Every sales representative knows that the New Year will bring a larger sales quota. For front line sales managers (FLSMs) this is an opportunity to lead, […]

Strategic Procurements 10 Commandments for Managing the Hospital Buying Process

As strategic procurement gains more power, authority and influence within hospitals and health care systems they are gradually educating non-procurement personnel within the hospital on how “to engage and not engage” with sales professionals. We call this education performed by procurement within their hospital “Procurements 10 Commandments for Managing the Hospital Buying Process”. These are […]

A Sales Skill That is Often Ignored: Listening!

“Most people do not listen with the intent to understand; they listen with the intent to reply.” Stephen R. Covey Are you a great listener? Most, if not all, sales professionals would say that they are great listeners. While most sales professionals would receive high grades many would be wrong if their clients or customers […]

Do’s & Don’ts for a Successful Negotiation

Background No matter the complexity or size of the deal, there are certain Do’s and Don’ts that you should follow prior, during and following the negotiation. Your goal should be to reach a compromise that is fair and equitable to both parties. Remember–if you close the deal both parties will be partners. Negotiate a win-win […]