Overcoming the “Silent Buyer” Challenge: A Real-Life Sales Story

Overcoming the “Silent Buyer” Challenge: A Real-Life Sales Story In the fast-paced world of healthcare sales, one of the toughest challenges my team and I faced was the “silent buyer.” You know the type—busy clinicians who barely have time to respond, procurement directors who go silent, and C-suite executives always on the go. The Challenge: Last […]