Listening is a Sales Skill That is Often Ignored!

In the competitive realm of sales across various industries, the ability to listen effectively is a key yet often overlooked skill. But what would happen if we started to listen more attentively? Are you a great listener? This simple question can have profound implications in your interactions, not just with clients, but with colleagues and […]

Unlocking the Buyer’s Mindset: What Drives Price Demands from Procurement?

Homer Simpson in a suit with the text I need your help

If you have been in sales for more than a week you have encountered someone from Procurement telling you one or more of the following: “Your price is too high.” “I need a discount.” “Can you do better?” “Your solution is too expensive.” “You’ll have to do better than that to get our business.” “Your […]