5 Emerging Trends MedTech Sales Reps Should Watch Carefully
It used to be easy. Hospitals were where we went for emergency care, certain types of surgeries, for labor and delivery or for in-patient treatment of acute or chronic disease. Hospitals were also easy to find because they had the word “hospital” incorporated with their name. Under healthcare reform hospitals are reinventing themselves from a […]
How You Can Tell if a Hospital is Customer Centric! Part 2
Much has been written about improving the patient experience within hospitals. Under healthcare reform penalties are incurred if patients with certain conditions are re-admitted within 30 days of discharge. For these and other reasons many hospitals have gone to some extreme measures to make their facilities more patient friendly. It’s taken awhile for hospitals to […]
How You Can Tell if a Hospital is Customer Centric! Part 1
Much has been written about improving the patient experience within hospitals. Under healthcare reform, penalties are incurred if patients with certain conditions are re-admitted within 30 days of discharge. For these and other reasons many hospitals have gone to some extreme measures to make their facilities more patient friendly. It’s taken awhile for hospitals to […]
HCAHPS: What MedTech Sales Reps Should Know!
What is HCAHPS? The HCAHPS (Hospital Consumer Assessment of Healthcare Providers and Systems) is a standardized and national survey that measures the patient’s perception of quality care provided while a patient is in an acute-care hospital. While it is pronounced “H-caps” it is also known as the CAHPS© (Consumer Assessment of Healthcare Providers and Systems) […]
What You Should Know About Hospital Committees!
We have all heard the jokes about committees. For example: a committee is a group that keeps minutes but loses hours1 or a committee is a group of the unprepared appointed by the unwilling to do the unnecessary.2 While these are humorous, in general they do not apply to healthcare organizations. Within hospitals committees play […]
30 Words or Phrases That Resonate With Hospital Buyers!
Newsflash! Hospitals don’t simply buy products and services; they seek out quality solutions to solve problems. Healthcare professionals are looking for partners that can help them to fix gaps in service delivery and help them to avoid complacency in order to achieve exceptional results. If you want to connect with hospital buyers, it’s essential to […]
Early Warning Signs of Financial Stress in a Hospital
The hospital C-Suite is under duress. Each day they must carefully manage their scarce resources amidst a declining reimbursement, rising labor costs, a difficult credit environment and thin margins. As hospitals look for ways to increase the efficiency of their resource allocation MedTech suppliers must be aware of the early warning signs that the hospital […]
Implications of Healthcare Reform for Suppliers: Part 2
As healthcare reform descends upon all of us it’s important to look at the implications for suppliers so that a strategy can be developed to cope with these sweeping changes. In Part 1 of this blog we looked at changing physician relationships, fewer buyers, payments and payers and price transparency. In this week’s blog we […]
Implications of Healthcare Reform for Suppliers: Part 1
As healthcare reform descends upon all of us it’s important to look at the implications for suppliers so that a strategy can be developed to successfully navigate through this new dynamic. In Part 1 of this blog we will look at changing physician relationships, fewer buyers, payments and payers and price transparency. Part 2 (next […]
Tips on Selling to the Hospital or Healthcare System C-Suite: Part 2
Introduction In today’s’ rapidly changing healthcare environment, every sales representative wants to develop a relationship with key hospital C-Suite executives. In some cases it’s to protect the existing business against a competitive threat, while in others, it’s to manage a new opportunity where C-Suite buy-in is paramount to success. Ensuring that the C-Suite members embrace […]
