“Message from the Front”: Best Practices for Handling Price Demands in Healthcare Negotiations

“Message from the Front”: Best Practices for Handling Price Demands in Healthcare Negotiations

Over the last several years, we have had the opportunity to work with a number of companies servicing the healthcare industry.  While our discussions with sales managers and executives have spanned a broad range of topics, one of the most frequently asked questions...
10 Things You May Not Know About the Operating Room: Part 2

10 Things You May Not Know About the Operating Room: Part 2

Have you ever wondered about the function and operation of an Operating Room (OR)? Unless you are a sales representative that routinely sells into the Operating Room or are a health care worker working within the Operating Room, you may be unaware of what actually...
10 Things You May Not Know About the Operating Room: Part 2

10 Things You May Not Know About the Operating Room: Part 1

Have you ever wondered about the function and operation of an Operating Room (OR)? Unless you are a sales representative that routinely sells into the Operating Room or are a health care worker working within the Operating Room, you may be unaware of what actually...
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