Healthcare Business Acumen & Sales Insights Blog

 

Unlocking the Buyer’s Mindset: What Drives Price Demands from Procurement?

Unlocking the Buyer’s Mindset: What Drives Price Demands from Procurement?

If you have been in sales for more than a week you have encountered someone from Procurement telling you one or more of the following: “Your price is too high.” “I need a discount.” “Can you do better?” “Your solution is too expensive.” “You’ll have to do better than...

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Healthcare Business Acumen: 14 Terms Every Healthcare Sales Professional Should Know!

Healthcare Business Acumen: 14 Terms Every Healthcare Sales Professional Should Know!

The business of healthcare is in a constant state of flux. It is never static. There are new reimbursement models being evaluated, new locations for care being designed, new types of technology being developed, new methods of communication between patients and...

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